So many tools to help your business for so little cost.

It doesn't matter if you are new to the business or a 10-year veteran, you can use Lender Design's mortgage marketing service to help your business.

Professionalism is the most important characteristic of our mortgage marketing tools. Professionalism always works and never gets old. The design is professional in appearance and in the message professional as well. We don't believe in trickery, gimmicks, catches or trying to fool the audience because that tactic relies on the assumption that the audience is too dumb to know they are being fooled. If they are not too dumb, than you look like the dumb one, and you lose credibility as you resemble a negative stereotype.

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Some ideas to go with your materials.


•	Use them as full page magazine ads in Homes & Land or similar (they are already sized).
•	Send flyers or postcards to leads that you purchase or as a follow-up to a phone conversation.
•	Post them on craigslist.com (converting to .jpg or .gif format is required).
•	Use them for direct mailings. They are colorful, interesting and professional.
•	Post on bulletin boards or kiosks at grocery stores, coffee houses, theaters, restaurants, cafes, and other businesses that receive a lot of traffic. The coupon flyers work well in this case.
•	Hand them out at trade shows, fairs, and conventions (where you have a booth).
•	Hand them out at home buying seminars or Realtor open houses.
•	Use them as inserts in local newspapers or publications.
•	Enlarge them and hang in the windows or walls of your business.
•	Provide Realtors with Loan Comparison worksheets for their listings or even "open house flyers" with specific property information and Realtor's info, too.
•	Team up with Realtors to print a flyer on the back of their home listing flyers.
•	Use the "relationship flyers" to stay in touch with customers and ask for referrals.
•	Share costs of production and distribution by co-marketing with a Realtor.
•	Use "Realtor flyers" to help develop and establish relationships with Real Estate Agents you would like to work with (as many as possible).
•	Use "educational flyers" to inform / educate your buying customers.
•	Ask local businesses if you can post a flyer in their lunch room.
•	Send a "Congratulations!" relationship flyer to all of your new purchase customers.
•	Send "holiday postcards" out to past customers, referral sources or anyone. There is a card for almost every month of the year.
•	Send a "coupon flyer" to FSBOs along with your introduction letter. FSBO introduction letter/flyer is included in the service.
•	"Coupon sheets" (1/3 of standard sheet) can be used as inserts for letters.
•	Use "coupon sheets/flyers" in combination with an employee discount program of a large employer in your area.
•	Setup a co-marketing campaign with a local Realtor using the "coupon flyers". Include their information on the flyers and have them distribute to their buyers.
•	Send a "coupon flyer" to all of your past customers.