Postcards are like billboards in the mailbox. There is a small window of time to capture someone's attention. The design must be simple and get straight to the point.
Your photo, company logo, contact info, legal info, and compliance info are all included on the reverse side of the postcard, making it easy to get in touch with you.
According to USPS research, 47% of Millennials went to a brand’s website after receiving direct mail. And 82% of Millennials view print advertisements as more trustworthy than digital ads.